This course teaches researchers and moderators how to effectively present and utilize stimuli in live qualitative market research sessions. Learn to engage participants, gather richer insights, and leverage Discuss's Virtual Whiteboard to recreate the benefits of in-person discussions in an online setting.

Learning Objectives

- Understand the importance of stimuli in qualitative research.

- Learn how to upload, organize, and present stimuli using Discuss.

- Master the use of the Virtual Whiteboard for interactive sessions.

- Gain skills in troubleshooting and optimizing stimuli presentations.

Who should take this course

This course is designed for researchers and moderators involved in live qualitative market research who want to enhance their sessions with interactive and engaging stimuli presentations.